Former NRL operations manager Todd Greenberg has been announced as Cricket Australia’s new Chief Executive Officer (CEO) from the telling off of Nick Hockley, who will leave the function as soon as the summer season ends.
Will not only be replaced as a Chairman, but also as the Chief Executive position got widely speculated with the likes of Greenberg, current CEO of the Australian Cricketers’ Association and also the former Chief Executive of NRL, considered the frontrunner for the role.
Greenberg has extensive experience, including strong relationships with players due to his current role and having been a first-grade cricketer in New South Wales. His role as NRL CEO together with job as General Manager for Stadium Australia has provided him with broad experience overseeing broadcast relationships, sponsors, stadium operations and live occasions.
Greenberg was instrumental in executing the most recent MOU between Cricket Australia that the Australian Cricketers’ Association. He also joined Hockley on Australia’s symbolic return to Pakistan in 2022, the country’s first overseas cricket tour there since 1998.
Cricket Australia chairman Mike Baird expressed enthusiasm about the appointment:
“I’m delighted to welcome Todd Greenberg to the role of Chief Executive Officer of Cricket Australia,” Baird said.
“Todd’s extensive experience, from managing the NRL to his present work with the Australian Cricketers’ Association, as well as his background in club and stadium administration, make him uniquely qualified for this post.
“He has a strong track record of driving commercial expansion and innovation, including as launching the NRLW and extending State of Origin in Melbourne.
“This is a transformative period for cricket, and the CA Board and recruitment panel were highly impressed by Todd’s passion for the sport and his vision to build on the significant progress made in recent years.”
Baird also praised outgoing CEO Nick Hockley for his contributions:
“Nick leaves the game in a position of strength, with key achievements such as the broadcast rights deal, the MOU, and a seven-year content strategy firmly in place.”
Greenberg expressed excitement about leading Cricket Australia through this dynamic phase:
“It’s an honour to be given such a significant role in Australian sport,” Green Berg said.
“I’ve always had a strong interest in cricket, and I’m excited to play the game more now than I did as a kid. Due to cricket’s phenomenal global expansion, Australia has both great potential and difficulties in maintaining its leadership position in the sport.
“The current administration has set solid groundwork, and I am determined to continue on that momentum to ensure cricket thrives at all levels, from grassroots to the greatest stadiums.
“I’m also grateful for the partnerships forged at the Australian Cricketers’ Association and look forward to continuing these relationships to strengthen the game for all stakeholders.”